Rutba CRM

Everything your customer team needs

Conversations, sales, automation, AI, support and sector tools in one platform.

Feature overview

Available

Unified inbox

WhatsApp, Instagram, Messenger, Telegram, SMS, web chat and email in one place.

Explore feature
Available

AI agent and assistant

Answers routine questions from your own knowledge, and helps your team write faster.

Explore feature
Available

Contacts and sales pipeline

One record per customer, and a clear view of every deal.

Explore feature
Available

Online store integrations

Orders, products and customers from WooCommerce, Shopify, Salla and Zid.

Explore feature
Available

Automation and follow-up

Rules, sequences and reminders so no customer is forgotten.

Explore feature
Available

Reports and forecasts

See where revenue comes from and what is likely to close.

Explore feature
Available

Help desk and knowledge base

Tickets with deadlines, and a help centre your customers can search.

Explore feature
Available

Quotes, invoices and payments

Send a quote, get paid online and keep the record with the customer.

Explore feature
Available

Patient journeys for clinics

One file from assessment to follow-up, including travel.

Explore feature
Available

Real estate CRM

Listings, client requests, matching and viewings.

Explore feature
Available

Teams, roles and security

Clear access for every person, and a record of what changed.

Explore feature
Available

Four languages, right to left

English, Arabic, Turkish and French for every person.

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Questions before you get started

Who is the platform for?
Online stores, clinics and medical tourism teams, and property teams. Any business that talks to customers across several channels can use the general CRM.
Which channels and stores connect?
WhatsApp, Instagram, Messenger, Telegram, SMS, web chat and email on the messaging side. WooCommerce, Shopify, Salla and Zid on the store side. Each connection uses your own provider account.
Can one account work with several companies?
Yes. Access depends on a separate membership in each company, and data never crosses between them.
What does the AI agent do?
It can answer customers from your own knowledge base, draft replies and summarise conversations. You decide where it runs, and it hands over to a person when it cannot help.
Is my data used to train AI?
No. AI features are off until your company turns them on, and your data is not used to train models.
Which languages are supported?
English, Arabic, Turkish and French. Arabic uses a full right-to-left interface.
How do I get started?
Request a demo. We look at how your team works, then set up your company and connect your channels with you.

Let’s look at how your team works.

Tell us your sector and what is slowing you down. We will show you how the platform fits and what setting it up involves.

Request a demo